BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Colorado Short-Term Rental Association - ECPv6.17.0//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Colorado Short-Term Rental Association
X-ORIGINAL-URL:https://coloradostra.org
X-WR-CALDESC:Events for Colorado Short-Term Rental Association
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Denver
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20250309T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20251102T080000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20260308T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20261101T080000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0600
TZNAME:MDT
DTSTART:20270314T090000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0600
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20271107T080000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Denver:20260326T100000
DTEND;TZID=America/Denver:20260326T110000
DTSTAMP:20260324T004330Z
CREATED:20260324T004330Z
LAST-MODIFIED:20260324T004330Z
UID:10000006-1774519200-1774522800@coloradostra.org
SUMMARY:Profit with Purpose: Revenue Strategy Beyond the Spreadsheet
DESCRIPTION:Revenue management isn’t just about pricing algorithms or occupancy rates — it’s about strategy\, positioning\, and building long-term sustainability. \nNext week\, COSTRA is hosting an exclusive webinar for short-term rental operators who want to move beyond nightly rates and take a strategic\, big-picture approach to revenue management. \nIn this session\, you’ll learn how top operators maximize performance across the full revenue ecosystem\, including:\n\nMarket positioning & guest segmentation\nBranding & listing optimization\nStay restrictions & seasonality planning\nDistribution channels & visibility\nGuest experience factors that drive reviews and repeat bookings\n\n\nYou’ll also discover how to leverage data for smarter decision-making — without losing sight of the strategic thinking that drives long-term success. \nFeaturing Guest Speaker: Sabrina Calnan Sabrina\, Short-Term Rental Revenue Strategist and Founder of bnbExcellent\, will reveal what truly drives revenue beyond pricing tools — from understanding platform algorithms and optimizing listings to enhancing guest experience and using hyperlocal market insights. \nKey Takeaways:\n\nCore components of effective revenue management\nHow platform algorithms influence visibility and bookings\nWhy guest experience impacts your pricing power\nOverlooked listing settings that shape demand quality\nUsing hyperlocal insights to outperform your market\n\n\nDon’t miss this opportunity to rethink your revenue strategy and take your short-term rental business to the next level!\n\nRegister Today!
URL:https://coloradostra.org/event/profit-with-purpose-revenue-strategy-beyond-the-spreadsheet/
CATEGORIES:Virtual Event
ATTACH;FMTTYPE=image/png:https://coloradostra.org/wp-content/uploads/2026/03/EMAIL-GRAPHIC-TEMPLATES-header-and-banners-22.png
LOCATION:
END:VEVENT
END:VCALENDAR